Spotnify: Hyperlocal Engagement. Revolutionized
Spotnify app connects with the beacons to raise contextual awareness about the happenings at the spots around you. It is a near-field text delivery system that utilizes Bluetooth communication technology to send real time notifications to a mobile app via Estimote beacon.
This concept works with BLE (Bluetooth Low Energy) devices beacons. Spotnify has two types of users ‘Spots’ and ‘Normal users’. Now, what are spots? These spots could be retailers, book shops, coffee shops, restaurant, hotels, museums, events, some public place like gardens, transportation hubs, airports, etc. All they need is to deploy beacons at their spots and run campaigns which they would like to send to their target audience.
Once the beacon gets detected at a particular spot, it will send spot notification on the smart device of the user. This spot notification is the information campaigns ran by the spot owners. For retailers it will be a marketing campaign that they may wish to run. For the